Author: Kay-Yut Chen
Edition:
Binding: Kindle Edition
ISBN: B003XQEVJY
Edition:
Binding: Kindle Edition
ISBN: B003XQEVJY
Secrets of the Moneylab: How Behavioral Economics Can Improve Your Business
Taking behavioral economics from the cocktail party to the boardroom, with dramatic results
Books like Predictably Irrational and Nudge have brought behavioral economics into the mainstream. Get Secrets of the Moneylab diet books 2013 for free.
But while we all marvel at how different-and weird-real people behave compared to the "rational actors" of traditional economics, in the end we go back to business as usual. After all, what do a few laboratory experiments have to do with making a buck?
As economist Kay-Yut Chen has shown, quite a bit. Chen started behavioral economics research at Hewlett-Packard, founding the first such "moneylab" at any company, let alone one in the Fortune 500. His groundbreaking research into human behavior has led to tangible results Check Secrets of the Moneylab our best diet books for 2013. All books are available in pdf format and downloadable from rapidshare, 4shared, and mediafire.
Secrets of the Moneylab Free
His groundbreaking research into human behavior has led to tangible results
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